February 3, 2021   |   by admin

The purpose of this analysis is to carry on a PEST and SWOT analysis in the context of AirAsia ‘s international concern operations, placing the. AirAsia Berhad dba AirAsia MYX: is a Malaysian low-cost airline. It operates scheduled domestic and international flights and is Asia’s. 1 CHAPTER ONE: INTRODUCTION OVERVIEW OF AIR ASIA AirAsia .. PESTEL ANALYSIS The PESTEL framework illustrates a comprehensive list of.

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This is due to Air Asia has a good government and citizen relationship of Malaysia.

Pest Analysis On AirAsia

This made the employees more productive and creative in doing their performance. The first unit of the plane arrived on 8 December, Such companies often have faster inventory turnover and cash conversion cycles.

To be the largest low cost air hose in Asia and functioning the 3 billion people who are presently underserved airasia pest analysis hapless connectivity and high menus. This scheme involves the development of fresh competences and requires concern to spread out customized services which can use to current markets.

Currently, most of the Air Asia’s aircraft are using Airbus model which using Boeing model previously and Air Asia is then lease it and replace with Airbus model. Air Asia also maintains the safety of the airplanes by complying with the highest International Aviation Safety Standards and practices. As Airasia operates their fight really often, so they should hold a spare aircraft at each location to avoid holds.


AirAsia is one of the award winning and largest low fare airlines in the Asia expanding rapidly since In the commercial aviation sector, just about every player in the value chain which airports, airplane manufacturers, jet engine makers, travel agents, and service companies, to name a few are turns a tidy profit.


AirAsia has to cover with the competition of local companies in the same field- Airline services. Besides, Airbus is using advance technology in designing aircraft, thus the power of supplier is high due to Air Asia must depend to the Airbus engineers to do maintenance of the aircrafts and seek airasis.

They know how large the market is and how good the chance is in Asia. Global Genetic Testing Market Analysis.

Social Many passengers in Malaysia are very reluctant to board no frill flights for long hours. Pest Analysis On Airasia. Much of that growth has been driven by low-cost carriers LCCswhich now anapysis some 25 percent of the worldwide market and which have been expanding rapidly in emerging markets; growth also came from continued gains by carriers in developed markets, the IATA reported.

Egypt Tourism Sector Analysis. Based on the problem identification, it is studied that competitive advantages of Air Asia as a market leader in airline services This problematic area identification then being studied and several solutions are being suggested.

US Cement Industry Analysis. The company also gives multiple tasks to some of the employees, for example Air Asia does not hire cleaners to clean used planes that stop in airports.

Air Asia may be small portion of customer whom orders aircraft from the total 9, aircraft order from other customer of Anaalysis. So this company should do longer contracts with fuel providers for more stableness. Supplying invitees with the pick of custom-making services without compromising on quality and services.

LCC will keep cost of their channel and their customer relation as simple as possible and will cover all their customers. On the other manus, AirAsia direct gross revenues through cyberspace, call Centres, walk-in airdrome gross airasi, and gross revenues offices significantly cut down the committee fee to go agents as AirAsia merely assigned its gross revenues to.


Government support for national carriers and minimal restrictions on migration is pertinent for the growth of an airline.

Demographic environment Population growth affects sales airasiw AirAsia. China Shale Gas Market Analysis. Agricultural Pesticides in China to Airasiia have a better analysis, it is good to have background information about AirAsia.


To achieve the goal, it has some strategies such as lean cost structure, different ways of promotion, keeping safety, satisfying guests, and developing human resources. There are some unique strengths of Air Asia that others company could not defeat them. Recommendation for betterment can be outlined as follows:. Their effect in reducing cost boosted Air Asia to be one of the top in low cost air carrier competition.

They may compete in term of their route offering that Air Asia does not fly and it will give advantage for them to attract more customer to choose them compare than Air Asia. In other words, these ratios show the cash levels of a company and the ability to turn other assets into cash to pay off liabilities and other current obligations. It operates scheduled domestic and international flights and is